Too Sweet Inside the Indie Wrestling Revolution by Keith Elliot Greenberg

Keith Elliot Greenberg chronicles the growth of indie wrestling from school gyms to a viable alternative to the WWE and speaks to those involved in the alternative wrestling league with remarkable candor, gaining behind-the-scenes knowledge of this growing enterprise.
As COVID-19 utterly changed the world as we know it, only one sport was able to pivot and offer consistent, new, live programming on a weekly basis: professional wrestling.
In 2017, after being told that no independent wrestling group could draw a crowd of more than 10,000, a group of wrestlers took up the challenge. For several years, these gladiators had been performing in front of rabid crowds and understood the hunger for wrestling that was different from the TV-slick product. In September 2018, they had the numbers to prove it: 11,263 fans filled the Sears Center Arena for the All In pay-per-view event, ushering in a new era. A year later, WWE had its first major head-to-head competitor in...

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