For the Win - The Power of Gamification and Game Thinking in Business, Education, ...
Mar Dic 22, 2020 4:03 pm
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For the Win - The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, Revised Edition
epub | 7.5 MB | English | Isbn:B08JQTH2MN |
Author: Kevin Werbach | PAge: 129 | Year: 2020
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Description:
"A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION...."-Daniel H. Pink, Author, Drive
Why can't life-and business-be fun?
For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life.
Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works-and what not to do.
Discover the successes-and failures-of organizations that are using gamification:
[*]How a South Korean...
Category:Customer Relations, Customer Relations, Motivational Business Management
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