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 Categorical Statistics for Communication Research Empty Categorical Statistics for Communication Research

Lun 6 Jun 2022 - 20:09

 Categorical Statistics for Communication Research 244e2da7527c430e359cd9a0d5b7f7f5
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pdf | 4.15 MB | English | Isbn:‎ 978-1118927090 | Author: Bryan E. Denham | Year: 2016

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Description:

Categorical Statistics for Communication Research presents scholars with a discipline-specific guide to categorical data analysis. The text blends necessary background information and formulas for statistical procedures with data analyses illustrating techniques such as log- linear modeling and logistic regression analysis.

[*] Provides techniques for analyzing categorical data from a communication studies perspective
[*] Provides an accessible presentation of techniques for analyzing categorical data for communication scholars and other social scientists working at the advanced undergraduate and graduate teaching levels
[*] Illustrated with examples from different types of communication research such as health, political and sports communication and entertainment
[*] Includes exercises at the end of each chapter and a companion website containing exercise answers and chapter-by-chapter PowerPoint slides


Category:Communications, Social Sciences Research, Media Studies



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